The mental health industry is in a state of flux and growth. With the increase in demand of mental health care, along with the access challenges we’re facing to receive care, businesses are responding to these challenges in new ways to meet rising supply.
A new wave of supply brings increased incentives to solve for the challenges. We’ve seen the infusion of private equity over the past five years, a wave of mergers & acquisitions, and franchised and multi-site companies in hyper-growth mode. Add to that the new wave of clinician entrepreneurialism and the therapist side hustle, and technology solutions aiming to build new efficiencies into the care model.
There’s a lot to talk about. A lot to learn about. And lots of organizations vying for attention, not only of consumers but also organizations like health systems, payors, referral sources, community partners, and other organizations in the ecosystem. It’s a work in progress. And it’s good work to be part of.
So, this event brings together business executives, marketing and outreach professionals, and clinicians. We teach them all how to use smart marketing, advertising, branding, PR and communications strategies to reach more people in need.
At the same time, the event facilitates stronger, cross-functional connections in the industry and within organizations as companies look to get efficiencies and more wins from their marketing.
We hope you join us Oct 1-Oct. 4, 2024 to reap the benefits of being part of this community: a group of people and organizations committed to moving the mental health conversation toward even more meaningful impact.
